Violet House Central Coast Red Blend

CheapWineFinder Podcast
Violet House Central Coast Red Blend
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Violet House Central Coast Red BlendThe Story

The Violet House Central Coast Red Blend 2017 is an $8.99 ALDI exclusive wine. And that is about all I know about this wine, there is no mention on the web and ALDI doesn’t say a thing. The back label says this is a non-traditional blend and a 2017 vintage is decent age for an $8.99 Red wine. But I have to admit, I bought this bottle for the label, there are furry antler people coming out of the snow in the woods near a cabin on the lake, along with a violet-colored sky, which is probably where the name came from. It turns out the drawing on the label is from John Kenn Mortensen who has a book of illustrations, Sticky Monsters. It is somewhat odd for a store brand contract wine to have a label created by a noted artist or illustrator since the whole idea behind contract wines is to keep the costs down. I love the label, I thought it would be a great wine for Halloween parties, it’s creepy and spooky without being too threatening. I have found that wines that have really good labels have good wine inside the bottle, the theory being if they don’t care about what is stuck to the outside of a bottle, they didn’t care about what is inside the bottle and vice versa. If that theory works on an $8.99 ALDI wine it might move from wine theory to wine law. The alcohol content is 13.5%.

The Tasting Notes

The color is barely see-thru, shiny cherry red. The nose is blackberry, a little chocolate, soft spice, slightly herbal, with a floral edge. This is a medium-bodied red, smooth upfront, slightly rougher on the mid-palate. It tastes of a stew of blackberry, blueberry, and Snickers Chocolate (not sweet), along with sweet spice. The mid-palate offers raspberry, molasses (again not sweet), a salty sensation, and a mix of black pepper and cranberry. I have no idea about what grapes went into this Red blend, but it is good tasting. The finish is soft, not particularly intense, but it does linger.

See also  Trader Joe's Petit Reserve Russian River Pinot Noir 2018

The Summary

  • Buy it for the label, drink it because it’s tasty.
  • It is way better than the typical Halloween themed wine, though I don’t think the Violet House Red Blend is actually intended as solely a Halloween wine.
  • This is not the same old, same old Red Blend, it is hard to be unique in the value-priced Red category, but the Violet House pulls it off.
About the Author
Don’t tell anyone, but there is absolutely no correlation between the cost of wine and the quality of wine.